Madhuri Sen will take charge as managing director and vice-president.
WE India will focus on the technology, banking, financial services and insurance, and healthcare sectors.
“As one of the fastest-growing economies in the world, India has been a natural focus for us as we continue our global expansion plans,” said Claire Lematta, president of global regions at WE.
“India offers a wealth of opportunity for the agency through its vibrant culture of innovation and entrepreneurship, and we’re excited to open the doors of our first office in India,” she added.