Staff Reporters
Feb 25, 2013

UBM Asia appoints PR agency for first jewellery fair in Singapore

SINGAPORE - UBM Asia Trade Fairs has appointed Grayling Singapore to handle the public relations efforts for its first jewellery and gem fair in Singapore, after a competitive pitch last month.

The Singapore Jewellery & Gem Fair will be held in October
The Singapore Jewellery & Gem Fair will be held in October

The appointment will see Grayling Singapore managing the fair's media relations efforts across five markets in Southeast Asia, namely Singapore, Malaysia, Thailand, Indonesia and Vietnam.

To be held from 12 to 15 October at Marina Bay Sands, the Singapore Jewellery & Gem Fair is backed by industry associations the Singapore Jeweller’s Association and the Diamond Exchange of Singapore. It complements its sister event in Hong Kong, the Hong Kong Jewellery & Gem fair in September, which is said to be the world’s largest jewellery fair.

UBM Asia has a global portfolio of jewellery events in markets such as China, Germany, India, Japan, Taiwan and Turkey. It is owned by UBM plc, a listed company on the London Stock Exchange.

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