Pang was previously head of digital at Saatchi & Saatchi Singapore in working on accounts including Sony Ericsson, Tiger Beer, Singapore Navy and United Overseas Bank.
Another hire, Si Ping (right), joins as a junior art director.
Jeff Cheong, executive creative director of Tribal DDB Singapore, said: ‘Nicole’s astute sense for business paired with the media-agnostic, Chris, makes for a natural fit."