Tiffany & Co awards regional AOR media contract

The pitch, monitored by R3, is thought to include six markets in the region including China, Hong Kong, Singapore and Malaysia, with a heavy focus on the luxury markets in Taiwan and Korea.

Tiffany & Co recently reported its Q3 net income rose by 27 per cent, according to VP Mark Aaron. He added that sales of engagement jewellery were particularly strong in the Americas, Asia-Pacific and Europe.

The Chinese market is thought to be especially important to the luxury brand. The company opened its third store in Shanghai earlier this year and, by the end of the first quarter, it operated 11 stores in China.

Tiffany & Co officials said they plan to open a total of 30 stores in China over the next five years.