Under the terms of the partnership agreement, both companies will work together to deliver digitally-focused communications campaigns for clients.
Verawom, was founded in 2006 and entered the field of social media marketing in 2008 It employs more than 75 staff in Shanghai, Beijing and Qingdao and specialises in social media marketing strategy, viral video marketing, event marketing, micro-blog management, search engine optimisation, and basic word-of-mouth communication. Clients include Fiat, Kinston, Casio and Uni-President.
“Over 80 per cent of our clients are working with us on some level of social media engagement,” TT Yang, MD of Text 100 China said. “This partnership gives our clients access to a broader range of skills and equips us to provide end-to-end solutions, from communication strategy all the way to creative production, community cultivation and real time monitoring.”