Advertising Media News The Work
Simon Gwynn
Aug 4, 2020

Snapchat launches first global B2B campaign

‘Meet the Snapchat’ generation runs in Australia, Canada and the US from today, followed by Europe and MENA later this month.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

VML & Ogilvy Japan names co-CEOs

1 VML & Ogilvy Japan names co-CEOs

Too old for the party, too young to leave—the paradox of middle age in advertising

2 Too old for the party, too young to leave—the paradox of middle age in advertising

Meta's APAC chief Dan Neary steps down after more than a decade

3 Meta's APAC chief Dan Neary steps down after more than a decade

Agency Report Cards 2024: We grade 25 APAC networks

4 Agency Report Cards 2024: We grade 25 APAC networks

Bitter chocolate: The fallout of a poorly planned promo on Chocolate Finance's reputation

5 Bitter chocolate: The fallout of a poorly planned promo on Chocolate Finance's reputation

Why so many are leaving adland to embark on 'solopreneurship'

6 Why so many are leaving adland to embark on 'solopreneurship'

Accenture Song dropped from TfL creative review for 'not meeting DEI criteria'

7 Accenture Song dropped from TfL creative review for 'not meeting DEI criteria'

Hari Raya 2025: The APAC campaigns you need to see

8 Celebrate Hari Raya with these heartfelt and creative campaigns

We Are Social appoints APAC CEO, launches Thailand office

9 We Are Social appoints APAC CEO, launches Thailand office

Thai influencer walks out of KFC ad mid-set

10 Thai influencer walks out of KFC ad mid-set

Related Articles

Former Dentsu APAC heads launch regional B2B marketing agency
Mar 18, 2025
Rahat Kapur

Former Dentsu APAC heads launch regional B2B ...

Havas expands in B2B marketing with new acquisition
Feb 13, 2024
Beau Jackson

Havas expands in B2B marketing with new acquisition

The blurring lines between B2B and B2C marketing strategies
May 21, 2024
Nishtha Asthana

The blurring lines between B2B and B2C marketing ...

10 trends that will shape B2B marketing in 2024
Jan 17, 2024
Robert Heldt

10 trends that will shape B2B marketing in 2024

Just Published

Women to Watch 2024: Nana Cao, BBDO
45 minutes ago
Staff Reporters

Women to Watch 2024: Nana Cao, BBDO

Cao’s leadership aims to redefine advertising, creating powerful campaigns that drive both business success and social change.

How the tariff war could strengthen Apple's ties with India
1 hour ago
Staff Reporters

How the tariff war could strengthen Apple's ties ...

India could produce up to 25% of iPhones this year as Apple shifts production to counter escalating tariffs.

Unsanitary practices at Abbott's baby formula factory whose shutdown behind mass shortages
1 hour ago
Heather Vogell

Unsanitary practices at Abbott's baby formula ...

Workers at one of America's largest baby formula plants say the Abbott Laboratories facility is engaging in unsanitary practices.

Aldi redefines value with humour, hi-vis, and hommus
2 hours ago
Ad Nut

Aldi redefines value with humour, hi-vis, and hommus

In a cheeky twist on grocery advertising, Aldi Australia and BMF ditch the fluorescent aisles for the bush.