Kenny Lim
Oct 21, 2009

SingTel shortlists MEC and Starcom for media review

SINGAPORE - SingTel has shortlisted Starcom and incumbent MEC for its media review in Singapore.

SingTel shortlists MEC and Starcom for media review
According to a short statement from the telco, MEC and Starcom have been shortlisted for the final round of its media agency selection.

The final round of presentations is expected to take place in November.

The shortlist comes after SingTel had added MPG to the review after it had first shortlisted MediaCom, Starcom and eight-year incumbent MEC in August.

Managed by R3, the review was first called in June as part of a periodic review of the telco’s key vendors and partners.

SingTel recently bagged the exclusive broadcast rights to the Barclays Premier League football competiton in Singapore.

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