SG Story appoints Aaron Kong as partner

Kong joins the firm today and will work with Adeline Lee, founder and managing partner of SG Story, to grow the company's client base in Southeast Asia. He will serve as the point of contact for clients and partners. 

Previously, Kong was working with PC maker Lenovo as its communication lead for ASEAN. Prior to Lenovo, he worked with the corporate communications team at Visa across South Asia and Southeast Asia. He has worked on brands like Adobe, Cisco, Dell, Intel, Philips and Nokia. 

SG Story opened in June 2012 and works with businesses building their brand in Singapore as well as for smaller companies and start-ups. Its client portfolio includes EpiCentre Holdings Limited, Guthrie Properties, Jurong Point Shopping Centre, NEC Asia Pacific, Sennheiser Singapore, SPHERE exhibits and Trattoria Nonna Lina.