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THAILAND - PRINT 2004
Circul- Rates (baht) Agency
ation (full page, full colour) Discount
Thai Rath 1 m 600,000 15% (from 25%)
Daily News 800,000 480,000 20% (from 30%)
Khao Sod 650,000 336,000 20%
Matichon 550,000 336,000 20%
Krung Thep Turakij 100,000 291,000 15%
Source: OMD Thailand
THAILAND - TV 2003/04
Viewership Rates (baht)
Channel News Drama/Variety News Drama/Variety
Channel 3 2@6 m 3@0 m 145,000 210,000
Channel 5 0@9 m 1@0 m 90,000 110,000
Channel 7 4@9 m 6@0 m 150,000 225,000
Channel 9 1@1 m 0@7 m 55,000 110,000
ITV 0@9 m 0@9 m 100,000 100,000
* Figures are for prime time weekday audiences 15+, Thailand whole
kingdom (ACNielsen: 1-28 Sep '03). Rates for Channeel 3 and 7 are for
2004. Other channels have yet to raise rates for 2004. Source: OMD
Thailand
TOP 5 TV - SINGAPORE 2003/04
Primetime
Channel Viewership 30 sec Discounts, starts from Sdollars
Channel 8 1,895,000 8,500 $25,000-$50,000, 2.5%
volume discount
Channel U 1,693,000 5,400 $50,000-$99,999, 8%
premium airtime
Channel 5 1,417,000 8,000 $25,000-$50,000, 2.5%
volume discount
Channel
News Asia 905,000 4,000 less than $50,000, 10% bonus
Channel I 602,000 3,240 $50,000-$99,999, 8%
premium airtime
Source: AC Nielsen Media Index 2003, Media circulations services, Media
owners' rate card
TOP 5 MAGAZINES - SINGAPORE 2003/04
Magazine Readership Circulation Full page,
Full colour Sdollars
I Weekly 200,000 116,965 3,840
Lifestyle (English) 185,000 203,789 5,700
Her World 141,000 60,883 4,290
8 Days 92,000 61,843 3,360
Female 83,000 60,000 3,550
Source: AC Nielsen Media Index 2003, Media circulations services, Media
owners' rate card
TOP 5 NEWSPAPERS - SINGAPORE 2003/04
Magazine Readership Circulation Full page,
Full colour Sdollars
The Straits Times 1,307,000 385,000 26,661.60
Lianhe Zaobao 640,000 189,000 19,159.68
Lianhe Wanbao 487,000 128,000 11,447.68
The New Paper 456,000 122,000 4,894.80
Today 432,000 300,000 8,565.20
Source: AC Nielsen Media Index 2003, Media circulations services, Media
owners' rate card
Contact Customer Support at
[email protected]
or call+852 3175 1913
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