News Data
Emily Tan
Jul 6, 2012

More than 1 billion online in APAC, 620 million browsing on mobile: ADMA

ASIA-PACIFIC – With 46 per cent of the world’s online population residing in Asia-Pacific, advertisers and marketers alike are keen to tap into this burgeoning but complicated market, according to the Asia Digital Marketing Association (ADMA) 2012 Yearbook.

ADMA has released its annual Digital Marketing Yearbook

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Bitter chocolate: The fallout of a poorly planned promo on Chocolate Finance's reputation

1 Bitter chocolate: The fallout of a poorly planned promo on Chocolate Finance's reputation

Former Dentsu APAC heads launch regional B2B marketing agency

2 Former Dentsu APAC heads launch regional B2B marketing agency

Indian CCI raid GroupM, Publicis, IPG and Dentsu offices over alleged price-fixing

3 Indian CCI raid GroupM, Publicis, IPG and Dentsu offices over alleged price-fixing

Hari Raya 2025: The APAC campaigns you need to see

4 Celebrate Hari Raya with these heartfelt and creative campaigns

Thai influencer walks out of KFC ad mid-set

5 Thai influencer walks out of KFC ad mid-set

VML & Ogilvy Japan names co-CEOs

6 VML & Ogilvy Japan names co-CEOs

Too old for the party, too young to leave—the paradox of middle age in advertising

7 Too old for the party, too young to leave—the paradox of middle age in advertising

Why so many are leaving adland to embark on 'solopreneurship'

8 Why so many are leaving adland to embark on 'solopreneurship'

Publicis scoops Coca-Cola media in North America

9 Publicis scoops Coca-Cola media in North America

US regulator asks Omnicom and IPG for information ahead of vote on acquisition deal

10 US regulator asks Omnicom and IPG for information ahead of vote on acquisition deal

Related Articles

India's digital advertising industry to be $8.15 billion by end-2026: Study
Mar 25, 2025
Campaign India Team

India's digital advertising industry to be $8.15 ...

Meta CMO to publish new book for marketers
Mar 7, 2025
Campaign India Team

Meta CMO to publish new book for marketers

Why do small businesses struggle with digital marketing?
Sep 13, 2024
Vishal Rajani

Why do small businesses struggle with digital ...

What's shaping digital OOH in 2025? Key trends revealed
Dec 18, 2024
JC Conti

What's shaping digital OOH in 2025? Key trends revealed

Just Published

Oat-of-here: Oatly’s top creative exits—with one last jab at milk
5 hours ago
Luz Corona

Oat-of-here: Oatly’s top creative exits—with one ...

Oatly’s global chief creative officer John Schoolcraft quietly ended his tenure nine months ago—and is rather pleased no one noticed.

Move and win roundup: Week of March 31, 2025
5 hours ago
Staff Reporters

Move and win roundup: Week of March 31, 2025

The shop has tapped award-winning industry veteran Kazuya Nakajima as its new executive creative director.

Yahoo appoints Josh Line as CMO to revitalise brand
6 hours ago
Staff Reporters

Yahoo appoints Josh Line as CMO to revitalise brand

Line joins from Paramount and is expected to help Yahoo regain cultural relevance and strengthen its presence in the digital landscape.

Hakuhodo appoints new president & CEO for Hakuhodo International
6 hours ago
Nikita Mishra

Hakuhodo appoints new president & CEO for Hakuhodo ...

Effective April 1, Akihiko Imai takes the helm as president and CEO of Hakuhodo International, succeeding Shuntaro Ito as the agency pushes forward with its mid-term business plans.