Staff Reporters
Jun 20, 2019

Media gold eludes APAC campaigns

2019 Cannes Lions winners in Media: APAC agencies won five Silver Lions an nine Bronze Lions.

Extra reminded people to buy gum based on the bad-breath potential of the items they were buying.
Extra reminded people to buy gum based on the bad-breath potential of the items they were buying.

Australia was responsible for nine out of 14 total awards that went to APAC agencies as the Media Lions were given out Wednesday night at Cannes Lions 2019.

APAC work won five Silver Lions and nine Bronze Lions overall—with Australia taking four of the five silvers and five of the nine bronzes. India, New Zealand, Pakistan and Japan also recorded wins. Globally, the category yielded 65 awards, including a Grand Prix for 'Air Max Graffiti Stores' for Nike by AKQA São Paulo.

The table below details all the winning APAC work. See all our Cannes Lions 2019 award coverage.

TITLE CLIENT PRODUCT ENTRANT / IDEA CREATION COUNTRY AWARD
EXTRA REMINDER WRIGLEY'S EXTRA EXTRA CHEWING GUM CLEMENGER BBDO SYDNEY / CLEMENGER BBDO MELBOURNE AUSTRALIA Silver  Lion
MONTY'S WICKET WARNINGS FOXTEL FOXTEL MINDSHARE, Sydney AUSTRALIA Silver  Lion
SIGNS OF LOVE ANZ BANK ANZ BRAND TBWA\ MELBOURNE AUSTRALIA Silver  Lion
THE INFECTION ALERT SYSTEM HINDUSTAN UNILEVER LIMITED LIFEBUOY SOAP MINDSHARE, Mumbai INDIA Silver  Lion
UBER EATS AUSTRALIAN OPEN AMBUSH UBER UBER EATS SPECIAL GROUP, Sydney AUSTRALIA Silver  Lion
UBER EATS AUSTRALIAN OPEN AMBUSH UBER UBER EATS SPECIAL GROUP, Sydney AUSTRALIA Bronze Lion
HUNGRY PUFFS FOODBANK WA HUNGRY PUFFS THE BRAND AGENCY, Perth AUSTRALIA Bronze Lion
LIFE DIRECT - R.I.P SIMON  TRADE ME NZ  LIFE DIRECT  VMLY&R , Auckland / Y&R ANZ, Auckland NEW ZEALAND Bronze Lion
WARNING SPOTS AAMI/SUNCORP MOTOR INSURANCE OGILVY AUSTRALIA, Melbourne AUSTRALIA Bronze Lion
UNDERCOVER CROSSWORDS MINISTRY OF SOCIAL DEVELOPMENT/ OFFICE FOR SENIORS ELDER ABUSE AWARENESS FCB NEW ZEALAND, Auckland NEW ZEALAND Bronze Lion
TRUCK ART CHILDFINDER BERGER PAINTS BERGER PAINTS BBDO PAKISTAN, Lahore PAKISTAN Bronze Lion
UBER EATS AUSTRALIAN OPEN AMBUSH UBER UBER EATS SPECIAL GROUP, Sydney AUSTRALIA Bronze Lion
UBER EATS AUSTRALIAN OPEN AMBUSH UBER UBER EATS SPECIAL GROUP, Sydney AUSTRALIA Bronze Lion
RED RESTAURANTS LIST TAKASAKI CITY TAKASAKI CITY HAKUHODO KETTLE INC, Tokyo / HAKUHODO INC., Tokyo / TBWA\ HAKUHODO INC., Tokyo JAPAN Bronze Lion

 

Source:
Campaign Asia

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