IPG Mediabrands appoints digital business director for Indonesia

Singh will drive digital initiatives for clients and build on the current digital capabilities for Ignite.

Prior to joining IPG, Singh worked across a host of agencies including GroupM and Lintas Initiative Media, where he developed digital strategies for leading companies like Maruti Suzuki, P&G, Nokia, Pernod Ricard, Castrol, Expedia, Perfetti Van Melle, Hero Honda and Yamaha.

He has also co-authored the book The Curious Digital Marketer.

“The digital landscape in a market like Indonesia is growing as fast as the region’s economy, so it’s very exciting to be joining the team at this time,” he said.