The opening of the Holiday Inn Express Bangkok Siam will be followed by an additional 12 hotels across Thailand, Indonesia, Singapore and Malaysia over the next two years.
The brand is also looking to continue its expansion across Asia-Pacific, India and Australia, building on the 40 hotels it currently holds in its estate across the region.
Jan Smits, CEO of IHG Asia, Middle East and Africa (AMEA), said Holiday Inn Express has grown “exponentially” over the past two decades into an established international brand.
He said, “This points to strong demand for the brand from both our guests and investors. We’re confident that Holiday Inn Express will do very well in a region with popular leisure and business destinations and we’re thrilled to open our first Southeast Asian property right.”