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Campaign explores how Asian brands are maximising ad spend at the mega sporting event, the keys to a winning marketing strategy, and the best platforms to engage young fans.
Contact Customer Support at
[email protected]
or call+852 3175 1913
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Winners of the Global Grand Effies, including top prize the Iridium Effie, to be announced later this month
UltraSuperNew’s Marc Wesseling recommends automotive car brands to focus instead on Asian markets and continue to craft compelling narratives with local cultural insights.
The campaign was done by global design studio Koto and is featured in digital, physical, and live touchpoints.
Pocari Sweat's chuckle-inducing horror comedy ad for Ramadan featuring influencer Farid Jaidi gave it an edge over the competition.