Staff Reporters
Feb 19, 2020

Geometry promotes from within for HK and Taiwan leader

Harry Bailey, formerly MD in Taiwan, takes reins of both markets as CEO.

Geometry promotes from within for HK and Taiwan leader

WPP's Geometry has promoted its Taiwan MD to CEO for both that market and Hong Kong. Harry Bailey will continue to report to Jesse Lin, Geometry’s APAC CEO.

The previous MD in Hong Kong, Anne Vanlaeys, appointed in 2017, has resigned, the company said.

Bailey has toured the region with Geometry over the last several years. He was appointed MD in Taiwan in 2017, prior to which he was client services director at Geometry Singapore. Before that, he was a group account director in the agency's Hong Kong office, which followed a stint as interim business lead in Sydney. Prior to that he spent five-plus years with Ogilvy in London and Hong Kong.

"I feel very fortunate to have already enjoyed such an exciting journey with the company, and it just keeps evolving and growing," Bailey said in a release. "The role itself allows us to combine our amazing talent and capabilities that both our Hong Kong and Taiwan markets possess.”

Lin said Bailey has a track record of managing teams and brands through various stages of transformation, calling him the right type of "transformation agent" for leading the challenge of helping clients achieve growth at speed."

Source:
Campaign Asia

Related Articles

Just Published

9 hours ago

How to put creativity back into media buying

RedTrack’s Vladyslav Zhovtenko examines the impact of context-switching, yet at the same time why marketers shouldn’t automate everything.

9 hours ago

Creative Minds: Fachrul Rizal considers advertising ...

Having passed up a career crafting culinary masterpieces, Dentsu Creative Indonesia’s Fachrul Rizal brings the rigour of a Michelin-obsessed chef to advertising and creativity.

10 hours ago

Take a peak: How marketers can turn digital noise ...

In an attention-starved and price-sensitive market, brands are battling for fleeting consumer focus. NP Digital's Neil Patel shares how leveraging emotional resonance through the 'peak-end rule' can create powerful moments that stick.

10 hours ago

A sweet KitKat break-time signal for Manila businesses

In a twist on its classic image, KitKat Philippines has launched a campaign that transforms its iconic chocolate bar into a practical break-time signal for small business owners in Metro Manila.