Both versions will have the same look and feature, articles, layout, images and advertisements, while the online version will have the additional feature of interactivity and rich media content.
For example, images in articles of the online version can be clicked through to view more pictures or video. Editors and advertisers will then have the ability to literally bring their articles and advertisements to life.
Nicole Yee, founder and CEO at CozyCot, said, “The magazine is affectionately referred to as CozyCot ‘mook’ (part-magazine, part book). It’s like downloading the e-magazine into your handbag to read anytime.”
“The magazine format allows for longer, reflective articles with a timeless appeal for casual reading, anywhere. CozyCot’s digital platform, on the other hand, engages members through its lively online forums, real-time information and interactive chats,“ observes Ms Yee. “The two platforms complement each other well in their content and relevance to readers,” she added.
The quarterly 188-page CozyCot 'mook' features articles on beauty, fashion, lifestyle and health, offering expert opinions on a wide range of topics that interest the modern woman. It will be at a limited print run.
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