Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+852 3175 1913
Jun 22, 2010
CASE STUDY: Yahoo aims to draw marketers online
Yahoo wraps up an integrated business-to-business campaign in an attempt to capture a larger share of marketers' budgets online.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
+(1).jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpeg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
.png&h=268&w=401&q=100&v=20250320&c=1)
Jun 22, 2010
CASE STUDY: Yahoo aims to draw marketers online
Just Published
PROMOTED
1 hour ago
How YouTube turbocharges brand-creator partnerships
From long-form to Shorts, YouTube offers a powerful ecosystem where creators and brands can co-create stories that resonate—and drive real impact. Here’s how marketers can harness that full potential.
2 hours ago
Women to Watch 2024: Shilpa Sinha, McCann Worldgroup
Sinha’s strategic leadership at McCann Worldgroup unites cultural insight with creative impact. She also advocates for inclusive representation across regional and global work.
3 hours ago
M&A deals continued to decline in 2024: COMVergence
Even as overall dealmaking declines, certain sectors such as ecommerce continue to be a major draw.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
The Knowledge
4 hours ago
OMD takes the lead as EssenceMediacom drops out of ...
At a holding-company level, Publicis Groupe breaks the $1 billion mark.