MELBOURNE - Belgiovane Williams Mackay has won the business for Australian wine brand Brown Brothers in a competitive pitch against two unnamed agencies.
Mike Turner, the winemaker's head of marketing, said the brand has a long history of "breaking the mould" and was looking for "the next game changer in communications to take us into the next decade”.
The win is a good start for Carl Ratcliff, who took over as BWM Melbourne's managing director in February, said Group CEO Paul Williams.
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The digital posters will use measurements of the air quality around them.
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M Le magazine du Monde has debuted its English-language global edition including distribution in key Asian markets such as Japan, Korea, Greater China, and Singapore.
Kuah, who took on the Wunderman Thompson APAC CEO role in September 2023, exits after nearly 18 months, during which she oversaw the merger of Wunderman Thompson and VMLY&R.
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EXCLUSIVE: Zhang's appointment to a newly created leadership role is aimed at strengthening the team amid regional growth. She brings extensive brand-side and GroupM experience.
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