![Allix departs GroupM](https://cdn.i.haymarketmedia.asia/?n=campaign-asia%2fcontent%2f35678_story_images.jpg&h=570&w=855&q=100&v=20170226&c=1)
Allix, who has been with GroupM for nearly three years, has been charged with launching Pudding Media in Asia, initially setting up three offices in the region. He will continue to be based in Singapore.
Allix has also worked with Singapore Airlines as senior manager of direct sales.