Benjamin Li
Aug 22, 2012

AKQA Shanghai adds five new planners

SHANGHAI - AKQA Shanghai has added five planners in its strategic planning department in the last two months, with Edward Wang heading up the team as planning director.

Edward Wang
Edward Wang

General manager David Hunt said the agency expects to hire additional talent across all functions in the coming months. These new hires follow a time of significant growth for the Shanghai office, which has seen headcount increase from 40 to 70 this year thanks to an increase in work for existing clients including Unilever, Calvin Klein and Uniqlo, Hunt said.

The additional four strategic planners are Steven Ma from MediaCom, Paris Yang and Ben Zheng from Wieden + Kennedy, and Lynn Lin from La Miu.

Wang replaces Gavin Lum, who has taken another role in the agency; Wang will report directly to Hunt while overseeing the strategic planning and social media department. 

Wang brings to AKQA more than five years of industry experience, most recently as digital communication leader at Wieden + Kennedy Shanghai, where he developed digital strategies and managed social channels for global brands including Tiffany&Co, P&G and Converse.

Earlier in his career, after finishing his studies in Japan, Wang spent three years at Dentsu in Tokyo working with clients including Suntory, Toyota, and Uniqlo.

Source:
Campaign China

Related Articles

Just Published

6 hours ago

The anti-trend trend: How Starbucks aspires to use ...

THE CMO'S MO: Inspired by Apple, Starbucks Asia's marketing head, Samuel Fung, is blending tradition and innovation with a back-to-basics approach to build loyalty in a competitive market.

6 hours ago

STB partners with NBA to attract fans from the region

The Singapore Tourism Board seeks to make the city state an attractive destination for sport fans, as it looks further afield to boost its ambitious goals for inbound visitors.

6 hours ago

X partners with Magnite to boost programmatic ad sales

Magnite joins Google and PubMatic as official third-party sellers of X’s ad inventory which can help fill unsold inventory and attract more advertisers.

7 hours ago

Love looks different in Asia now, and so should ...

More people in Asia are choosing singlehood; it’s time brands moved beyond dated romantic tropes to catch up with times for V-Day marketing, argues this writer.