The Japanese network has hastened its digital transformation in 2021, driven by its units in Singapore and Vietnam, though growth at home was muted. Continuing inattention to DEI is a serious problem.
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Created by MullenLowe UK, the campaign is set to run across 10 markets including India, the Philippines, and Vietnam.
Dynamo PR's Peter Bowles test runs rival AI platforms to see which works better for PR.
While DeepSeek's innovations won't directly impact marketers in the near-term, its ripple effects on AI development will greatly accelerate the permeation across the industry over time, writes Vincent Niou.
Created by Jellyfish, the campaign is focused on key markets including Singapore and Thailand.
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