The agency’s business was hobbled by sweeping top management changes and a loss of business especially from Covid-afflicted businesses, but by winning more business from star client Samsung and building three or four other pillars, it hopes to regain lost ground.
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Incumbent on the account is Group M.
The Jakarta event brought together marketing leaders to discuss the future of the industry, from AI and DTC to consumer behavior and local brand strategies.
Spikes Asia jury members will dig into key themes emerging from this year's shortlists on Wednesday afternoon. Register to join.
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EXCLUSIVE: Founder Tash Menon-Verheul steps into a board director and advisory role as the creative agency enters a new phase of growth across APAC.
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