Staff Reporters
Feb 22, 2013

Aesop selects Media Flair Communications as its PR agency in Singapore and Malaysia

SINGAPORE - Skincare brand Aesop has expanded its relationship with Singapore-based public relations company Media Flair Communications, entrusting it with all PR and marketing initiatives in Singapore and Malaysia.

Aesop was established in Melbourne in 1987
Aesop was established in Melbourne in 1987

These marketing initiatives will include media and customer engagement, and event partnerships.

Aesop currently runs two signature stores in Singapore and recently launched a shop-in-shop store in department store Tangs. In Malaysia, Aesop has one outlet in Penang and recently launched its first Malaysian signature store in Kuala Lumpur. 

Media Flair Communications was founded 10 years ago by Directors Annie Yeo and Alison Ee, and remains a specialist boutique public relations agency with its leading strength in fashion, beauty and lifestyle industries. Its roster of clients includes Shanghai Tang, Blancpain, Estèe Lauder Group, Molton Brown, Pedder Group, Braun, Büffel, Luxottica, Ralph Lauren and Hugo Boss.

Related Articles

Just Published

2 hours ago

Polestar takes (subtle) aim at Tesla as EV wars heat up

The new OOH campaign from Forsman & Bodenfors is promoting big rebates for Tesla owners.

10 hours ago

WPP reports 2.7% revenue decline in Q1 2025

China continues to slip, recorded the steepest revenue dip among the agencies top five markets.

11 hours ago

Reaping Jumbo profits: How brands see a niche in ...

How did an animated film about an orphan’s journey to find courage become Southeast Asia’s highest-grossing animation? Smart product placement and brand collaborations played a key role.

11 hours ago

How ASICS India is turning footprints into funnel ...

From gait scans to geo-targeted ads, the sporting goods group laces together tech, retail, and events to chase India’s growing base of runners.