yangon
Potholes in the road ahead for Yangon’s ride-hailing apps
With Uber and Grab having launched trials, plus local players Oway Ride and now Hello Cabs eyeing opportunities in Myanmar, Y&R Yangon’s Milla Chaplin explains why they could be in for a bumpy ride.
Y&R boosts Yangon offering
Mohit Pise and Milla Chaplin join Myanmar agency, while Khin Myat Thu is promoted to chairwoman.
Ooredoo Myanmar launches creative and media reviews
YANGON - Myanmar's second-largest telco, Ooredoo, has launched a tender to review its creative and media-agency partnerships.
CASE STUDY: How Colgate-Palmolive won Myanmar’s first ever Cannes Lion
Colgate Palmolive’s ‘Education for Packaging’ campaign, conceived by Red Fuse Communications Hong Kong together with Y&R Yangon, has won Myanmar’s first-ever Cannes Lion awards.
Yangonites primed for broader consumption of durables: Hakuhodo
YANGON - Unstable infrastructure is potentially holding back the uptake of consumer electronics and durables among mid- to high-income earners in Yangon, but also represents promising business opportunities for those that can offer solutions, according to research from Hakuhodo.
British American Tobacco relaunches in Myanmar
YANGON - Joining the influx of overseas companies following the easing of economic restrictions in Myanmar, British American Tobacco (BAT) has returned to the country through a joint venture with local distributor IMU Enterprise.
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