thetradedesk highlight

Trade Desk CEO: IPO funds will fuel Asian expansion
Jul 14, 2017
Robert Sawatzky

Trade Desk CEO: IPO funds will fuel Asian expansion

Jeff Green predicts Asia will become 100% programmatic before the US.

Don't underestimate audio as an ad channel in Asia
Jan 13, 2017
DK Tan

Don't underestimate audio as an ad channel in Asia

Digital audio advertising is so new in Asia that it is virtually untapped when it comes to programmatic placement. This is going to change quickly.

The Trade Desk rings bell on new public chapter
Sep 22, 2016
Gabey Goh

The Trade Desk rings bell on new public chapter

After a strong Nasdaq debut for The Trade Desk overnight, things may be looking up for ad tech firms on Wall Street. At Spikes Asia, Campaign Asia-Pacific caught up with the company's Matt Harty to talk about priorities in Asia.

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