tata
How brands celebrated India’s 78th Independence Day
A round-up of ads from Indian brands including Tata Tea, Radico Khaitan, ITC, Ambuja Cements, MediBuddy, and Asian Paints.
Tata Motors Finance celebrates lockdown tranquility, en route to ruining it
Contradictions abound in 'The Sounds of Lockdown' campaign.
Engagement Meter: From clean water to free coffee
Hindustan Unilever's CSR effort, Everyuth's' how-to videos and Starbucks' two-for-one offer land atop top this week's Engagement Meter, compiled by Unmetric.
Behind 'Vistara': An inside look at the Tata-Singapore Airlines JV branding
ASIA-PACIFIC - What’s in a name? Everything, it seems, for the newly launched full-service Tata-Singapore Airlines joint venture Vistara, a Sanskrit word for 'limitless expanse'.
Digital happenings this week from Toyota, L’Oreal, iPhone 5, Samsung and more
A roundup of the latest digital people moves, account wins, pitches and developments across the Asia-Pacific region.
Starbucks to launch in India this year
MUMBAI - Starbucks will be launching in India under a joint venture with Tata Global Beverages called Tata Starbucks Ltd. The cafés will be branded as "Starbucks Coffee: A Tata Alliance".
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