sulwhasoo
Sulwhasoo puts its innovative side on display in latest campaign
The work by Jung von Matt highlighting its ginseng berry product doubles as the second phase of a wider brand campaign, melding heritage and modern science for new consumers, says marketing director Sun Young Lee.
UM wins full-service mandate for Amorepacific Hong Kong
HONG KONG - UM has won a full-service communications mandate from Amorepacific Hong Kong. The mandate covers communication activities in Hong Kong for the company’s cosmetic brands Laneige and Sulwhasoo.
Korean cosmetics company Sulwhasoo fights poverty in China online
Premium Korean medical cosmetics brand Sulwhasoo has launched a charity campaign on social media to fund poverty-striken children and adults in mainland China.
Korean cosmetics company Sulwhasoo fights poverty in China online
Premium Korean medical cosmetics brand Sulwhasoo has launched a charity campaign on social media to fund poverty-striken children and adults in mainland China.
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