retained

Pharma giant Sanofi-Aventis retains Optimedia for US$450m media
Oct 20, 2010
Staff Reporters

Pharma giant Sanofi-Aventis retains Optimedia for US$450m media

GLOBAL - Sanofi-Aventis has retained Publicis Groupe's Optimedia for its global media account following a review.

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Mission possible: Four steps to make marketing teams more effective

1 Mission possible: Four steps to make marketing teams more effective

GroupM axes global agency CEO roles in major centralisation push

2 GroupM axes global agency CEO roles in major centralisation push

How Yandex advertising solutions help building a bridge between brands from APAC and the Russia-CIS market

3 How Yandex advertising solutions help building a bridge between brands from APAC and the Russia-CIS market

Chinese prosecutors seek lengthy prison sentences for former GroupM executives as scale of bribery allegations revealed

4 Chinese prosecutors seek lengthy prison sentences for former GroupM executives as scale of bribery allegations revealed

Omnicom and IPG chiefs visit UK to sell merger to staff and pitch consultants

5 Omnicom and IPG chiefs visit UK to sell merger to staff and pitch consultants

Publicis Groupe taps McCann exec Amit Sutha as Malaysia CEO

6 Publicis Groupe taps McCann exec Amit Sutha as Malaysia CEO

Lunar New Year goodies: APAC's Year of the Snake campaigns

7 Lunar New Year goodies: APAC's Year of the Snake campaigns

Mastercard's Raja Rajamannar: ‘Advertising as we know it is dead’

8 Mastercard's Raja Rajamannar: ‘Advertising as we know it is dead’

Moves and wins roundup: Week of January 20, 2025

9 Moves and wins roundup: Week of January 20, 2025

Fuji TV loses over 50 advertisers amid alleged sexual misconduct

10 Fuji TV loses over 50 advertisers amid alleged sexual misconduct