production
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Change can be scary, but not changing is scarier
It might be frightening to embrace the new evolution of technological and AI innovation hitting Adland's shores, but after 20 years in the industry, Iris' Bettina Feng shares why every challenge also comes with an opportunity.
Unilever calls for production crews to be more inclusive of disability community
For shoots costing more than €100,000 the brand wants to see at least one person who has a disability as a member of the crew.
Dentsu to acquire Tag Worldwide
The deal will add 2800 staff to Dentsu’s creative digital production capabilities in 29 different global markets and would represent 3% of its future revenue.
Formulation, concentration and the three-headed llama
How to solve the cultural gap between creative and production.
How to trust the remote shooting process: Sweetshop's Laura Geagea
Sweetshop’s new regional MD Laura Geagea shares behind-the-scenes stories of a global production house working during pandemic lockdowns.
Why Makers puts production at the tip of the spear
The global production network, operating in 173 countries, brings production to the top of the creative process and integrates it throughout.
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