play economy

Campaign Crash Course: What is the play economy, and how do you unlock it?
Jun 25, 2021
Staff Reporters

Campaign Crash Course: What is the play economy, and how do you unlock it?

The concept of 'play' has become deeply integrated in our day-to-day lives, from how we purchase to how we interact online. This crash course will explain how to capitalise on the play economy, and how best to tap APAC's 1.2 billion gamers.

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