oculus rift

Virtual Reality: This time it’s real. And marketers should be paying attention
Jun 26, 2015
Nikki Wicks

Virtual Reality: This time it’s real. And marketers should be paying attention

After years of false starts and not-quite-there technology, virtual reality has re-emerged as the next big innovation set to launch brands and marketers into another world … literally.

The future is virtually here, but is it real?
Nov 17, 2014
Kristian Barnes

The future is virtually here, but is it real?

Consumer-level virtual reality has been 'the next big thing' for a couple of decades now. Vizeum's Kristian Barnes asks whether it is finally getting close to becoming a reality.

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