ihs technology

Asia a ‘late bloomer’ with native ads but making up for lost time
Apr 20, 2016
Gabey Goh

Asia a ‘late bloomer’ with native ads but making up for lost time

SINGAPORE - Asia trails North America and Europe in spending on native advertising, but is catching up rapidly, according to a study conducted by global business analyst firm IHS Technology and commissioned by Facebook's Audience Network.

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