global travel

Booking.com CMO on brand's pivot to local sights, and what comes next
Apr 26, 2021
Rahul Sachitanand

Booking.com CMO on brand's pivot to local sights, and what comes next

Global CMO Arjan Dijk explains how the travel portal is helping consumers (who now value a vacation higher than finding true love, thanks to the pandemic) discover new sights in their backyards (for now).

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