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Smartphones overtake feature phones, Asian brands dominate: Gartner
GLOBAL - The introduction of affordable smartphones has started to turn the tide with worldwide smartphone sales accounting for nearly 52 per cent of mobile phones sold in the second quarter of this year, the first time smartphones have outsold feature phones, says a report by Gartner.
Mobile shipments expected to slow this year, Android to thrive: IDC
GLOBAL - The global mobile phone market is forecast to slow to a 4 per cent annual growth rate in 2012, its lowest since 2009, according to IDC.
Music's comeback mobilises brands
With the music industry finally embracing the online space, brands are learning to build relationships through entertainment.
Asia's untapped engagement tool
Custom publishing is a staple in Europe and the US, but has ample room for growth in Asia. Used correctly, branded titles have serious potential to build relationships and drive sales.
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