dundee
Oct 18, 2018
Tourism Australia extends 'Dundee' gag with 'on set' video starring Luke Hemsworth
"The original Hemsworth" invites you to visit the non-existent movie's amazingly true-to-life "set".
Sep 26, 2018
Advice from 'Dundee' creators: Be a Trojan horse
Tourism Australia CMO says the realisation that most tourism advertising is shit led to the Super Bowl hit based on a fake film trailer.
Jun 11, 2018
Get creative right, then rest will follow: Tourism Australia CMO
Lisa Ronson said the spectacular success of the tourism body’s ‘Dundee’ Super Bowl campaign was fundamentally down to having a great idea.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)