communication measurement

Seven PR associations support AMEC study of communications measurement in APAC
Feb 6, 2012
Matthew Miller

Seven PR associations support AMEC study of communications measurement in APAC

SYDNEY - Aiming to encourage PR professionals to place greater importance on formal evaluation of their work, AMEC (the International Association for Measurement and Evaluation of Communication) has partnered with seven professional PR associations across the region to complete a research study on the topic.

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