catapult marketing

Jan 19, 2010

CASE STUDY: Putting healthy eating at the centre of healthy living in Singapore

Subway set out to build on its credentials as the fast food chain of choice among the health conscious with the introduction of the Fresh Fit Meal, enlisting cheerleaders to reward people pursuing a healthy lifestyle.

Nov 2, 2009

Live Issue... Agencies adapt to demand for retail expertise

With more clients looking at ways to maximise their in-store marketing, agencies are learning new skills.