carol lam
The thinking behind Cathay Pacific's new motto
'Move beyond' is our 'Just do it', says the airline's marketing chief Edward Bell, who will be increasing spend by "tens of millions" to make the new credo fly.
Watching Mojito Girl (and more) with industry experts
Creatives react to creative on camera as Campaign's long-running 'Private View' feature debuts in a new video format.
Leo Burnett hires Carol Lam from DDB for Greater China role
Carol Lam will join the agency in mid-May, reporting to Michael Lee, CEO of Publicis Communications Greater China.
DDB poaches Carol Lam from Saatchi & Saatchi to run Hong Kong office
HONG KONG - Carol Lam (林小琪) will become DDB's chief creative officer and managing director for Hong Kong starting 1 March, after running Saatchi & Saatchi's South China creative operations for the last three and a half years.
Saatchi & Saatchi wins Huawei’s 'Make it possible’ global communications account
GREATER CHINA & GLOBAL - Saatchi & Saatchi South China has confirmed that it has won a creative pitch for the visual-identity system for Huawei's ‘Make it possible’ global communications campaign.
Saatchi & Saatchi hires Carol Lam to lead South China creative 'comeback'
SOUTH CHINA - Saatchi & Saatchi has lured heavyweight creative leader Carol Lam林小琪 from McCann Shanghai as chief creative officer and managing partner of South China.
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