american

Oct 26, 2021

US multicultural agency H Code expands offering to Asian audiences

A Code will help brands reach, inform and connect with Asian and Pacific Islander consumers in America.

Jan 20, 2020

Cocky American marketers struggle to look beyond data in China

Failure to consider cultural and emotional factors limits their ability to crack world's second-largest economy.

Apr 25, 2013

JWT Hong Kong adds newly acquired Samsonite sub-brands to Asia portfolio

HONG KONG - Samsonite has handed JWT regional duties for its newly acquired Hartmann and High Sierra sub-brands, which will be launched in Asia in the third quarter of this year.