amazon advertising

Wavemaker strikes ‘world first’ Amazon Advertising collaboration
Oct 5, 2021
Arvind Hickman

Wavemaker strikes ‘world first’ Amazon Advertising collaboration

Brands will be able to access Amazon’s audience insights from Wavemaker’s media planning tool.

Amazon touts new Twitch, IMBdTV offerings, audience guarantees via ad tech
May 4, 2021
Sabrina Sanchez

Amazon touts new Twitch, IMBdTV offerings, audience guarantees via ad tech

In NewFronts presentation, the tech giant says it will launch original series on IMDbTV, bundle Amazon Advertising and Twitch campaigns and offer audience guarantees on media placements.

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