adatylics

Feb 27, 2025

DoubleVerify to add URL-level reporting amid CASM controversy

DoubleVerify and Amazon Ads will introduce transparency upgrades after an Adalytics report linked their platforms to harmful content funding.

Aug 14, 2024

Is complete brand safety realistic?

A recent report by Adalytics exposed that many ads for Fortune 500 brands—including Amazon and Apple—were placed alongside harmful content. Campaign speaks to APAC leaders about the need for a nuanced approach that blends technology with human expertise.