Marketing
Oct 13, 2014

Images of GE's #badassmachines

Images from a GE content campaign in partnership with BBDO Singapore and Kult Magazine. Please see the related-article link at the bottom of the page for details.

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Top 10 food brands in Southeast Asia

1 Top 10 food brands in Southeast Asia

Cracking the code: How consumer brands can maximise ROI with omnichannel approaches

2 Cracking the code: How consumer brands can maximise ROI with omnichannel approaches

TV + TikTok: A powerful impact driver for CPG marketers

3 TV + TikTok: A powerful impact driver for CPG marketers

6 ways a brand idea can turn into an unforgettable experience

4 6 ways a brand idea can turn into an unforgettable experience

How can executives lead a smooth AI transformation?

5 How can executives lead a smooth AI transformation?

Publicis Media dismisses dozens of US employees for violations of return-to-office policy

6 Publicis Media dismisses dozens of US employees for violations of return-to-office policy

How Ponos' Battle Cats clawed back more than a million lost players

7 How Ponos' Battle Cats clawed back more than a million lost players

YouTube Works Awards Southeast Asia jury commend entries that reflect full funnel approaches, deep creativity and holistic use of AI solutions on the platform

8 YouTube Works Awards Southeast Asia jury commend entries that reflect full funnel approaches, deep creativity and holistic use of AI solutions on the platform

Hong Kong Tourism Board looks to revamp "A Symphony of Lights" attraction with new show curator

9 Hong Kong Tourism Board looks to revamp "A Symphony of Lights" attraction with new show curator

Kantar BrandZ Most Valuable Southeast Asian Brands: How meaningful difference and innovation are powering brand growth in Southeast Asia

10 Kantar BrandZ Most Valuable Southeast Asian Brands: How meaningful difference and innovation are powering brand growth in Southeast Asia

Related Articles

GE engages artists to showcase '#badassmachines'
Oct 13, 2014
Matthew Miller

GE engages artists to showcase '#badassmachines'

Tay Guan Hin leaves BBDO to join global nonprofit
Sep 11, 2024
Nikita Mishra

Tay Guan Hin leaves BBDO to join global nonprofit

BBDO’s Andrew Robertson becomes chairman, Nancy Reyes elevated to worldwide CEO
Aug 15, 2024
Bailey Calfee

BBDO’s Andrew Robertson becomes chairman, Nancy ...

Agency Report Card 2023: BBDO
The Information
Mar 27, 2024
Staff Reporters

Agency Report Card 2023: BBDO

Just Published

Moncler experience examines 'genius' with collections by Donald Glover and Willow Smith
1 day ago
Charlotte Rawlings

Moncler experience examines 'genius' with collection...

The digital experience was created by RGA UK.

Googlies on Google: A curiosity-driven game for search
1 day ago
Campaign India Team

Googlies on Google: A curiosity-driven game for search

The campaign, conceputalised by Ogilvy India, aims to make the simple task of searching for information on Google into a curiosity-driven, interactive search experience.

Creative Minds: Harshmeet Kohli on dedicating a year to dating for 'art’s sake'
1 day ago
Staff Reporters

Creative Minds: Harshmeet Kohli on dedicating a ...

A quirky final-year project and a bit of luck landed Lenskart's creative director her first gig at Ogilvy Singapore, and there's been no looking back since.

40 Under 40 2024: Alison Costello, OMD
1 day ago
Staff Reporters

40 Under 40 2024: Alison Costello, OMD

Costello's rare ability to simplify the world of data and technology for OMD’s clients and people is a testament to her rapid growth trajectory.