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How Chinese white label beauty brands are rising ...
Initially buoyed by attractive price points, white label brands in China are carving a niche for themselves even as they grapple with the challenges of a more short-term approach to brand-building.
The fight for EV dominance in China
As geopolitical stakes rise, China's electric vehicle market is surging, pushing players like Tesla and Xiaomi to navigate competition, policy shifts, and global trade uncertainties in their bid to lead in branding and tech-driven innovation.
To snake or not to snake? Luxury brands face conundrum
For their Year of the Snake campaigns, luxury brands in China are digging a little deeper into imagery and symbolism to avoid an overdose of serpentine motifs.
Chinese influencer Li Ziqi returns, sparking ...
Renowned Chinese internet personality, Li Ziqi returns to content creation after more than three years, positioning herself as a champion of traditional cultural practices amid their growing popularity in China.
Buyers, founders, lifestyle: What is Xiaohongshu ...
With Double 11 approaching, will Chinese social media and e-commerce platform Xiaohongshu see returns on its investments in social commerce?
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Is this the end of an era for top livestreamers?
China's top livestreamers are becoming either entrepreneurs or celebrities. Meanwhile, more CEOs are joining livestreamers as merchant-led livestreams have been growing rapidly on multiple platforms since last year.
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