Yimin Wang

Dec 2, 2024

Chinese influencer Li Ziqi returns, sparking ...

Renowned Chinese internet personality, Li Ziqi returns to content creation after more than three years, positioning herself as a champion of traditional cultural practices amid their growing popularity in China.

Oct 1, 2024

Buyers, founders, lifestyle: What is Xiaohongshu ...

With Double 11 approaching, will Chinese social media and e-commerce platform Xiaohongshu see returns on its investments in social commerce?

Sep 3, 2024

Is this the end of an era for top livestreamers?

China's top livestreamers are becoming either entrepreneurs or celebrities. Meanwhile, more CEOs are joining livestreamers as merchant-led livestreams have been growing rapidly on multiple platforms since last year.

Jul 30, 2024

Laopu Gold: The rise of China’s ‘Hermès of gold’ in ...

Despite its reputation for traditionally crafted gold jewelry and being dubbed the “Hermès of gold” luxury brand Laopu Gold faces stiff competition following its initial public offering in Hong Kong—challenging the brand to uphold its status in a competitive market.