Saurabh Sharma
Saurabh is a brand planner & observer of culture. He works with Ogilvy & Mather in Beijing. He lives and loves ideas, insights & life.
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OPINION: Drivers of change and the advertising ...
Saurabh Sharma, planning partner at Ogilvy & Mather Beijing, documents three changes in marketing communications that he has witnessed since he started his advertising career almost twelve years back, almost equally divided between India and China.
Five things you need to know about marketing luxury ...
Saurabh Sharma, planning partner, Ogilvy & Mather China, shares his insights on the intersection between digital technology and luxury marketing. He says luxury marketers have much to gain by understanding and deploying digital technologies, especially in large markets like China and India.
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