Nick Emmel

We need to talk about losing
Aug 15, 2023
Nick Emmel

We need to talk about losing

The pitch process makes losers out of the best of us. It just doesn't make good business sense.

Copywriting is becoming a dying art. Are we lost for words?
Mar 1, 2023
Nick Emmel

Copywriting is becoming a dying art. Are we lost ...

Brand equity is having a detrimental effect on adland's ever-decreasing vocabulary.

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