Chris Kyme
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Nov 25, 2022
Why Hong Kong’s outdoor advertising is underperforming
Based on a recent study by Hong Kong Baptist University, OOH ads are failing to capture people as they severely lack creativity.
Jan 7, 2015
A look back at Hong Kong's creative heyday
Once upon a time, a variety of factors conspired to produce an air of creative competitiveness, and awards were a byproduct of unleashing ideas with purpose, writes longtime ad man Chris Kyme.
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