MANILA - ZenithOptimedia has appointed Maita Consulta as director of strategic resources.
Consulta joins from Universal McCann (UM), where she was assistant vice-president for research and insights. She was also previously UM research director and VP of UM Connections.
The move reunites Consulta with ZenithOptimedia chair Venus Navalta, also formerly with UM.
ZenithOptimedia staff from Singapore and Malaysia are currently in the Philippines for a company-wide teambuilding event.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=268&w=401&q=100&v=20170226&c=1)
Kuah, who took on the Wunderman Thompson APAC CEO role in September 2023, exits after nearly 18 months, during which she oversaw the merger of Wunderman Thompson and VMLY&R.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
EXCLUSIVE: Zhang's appointment to a newly created leadership role is aimed at strengthening the team amid regional growth. She brings extensive brand-side and GroupM experience.
.png&h=268&w=401&q=100&v=20170226&c=1)
KFC and RGA bring the BBQ sauce and oversized pockets in an aim to ‘close the pocket gap' between genders.
.png&h=268&w=401&q=100&v=20170226&c=1)
A visually engaging display of over 20,000 colourful dominos aims to give life to 'seamless internet' in this campaign from the Australian telco giant.
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
