Benjamin Li
Feb 9, 2011

Young population, user engagement push social media movement in Asia

HONG KONG - The high level of user engagement, coupled with a younger population more willing to express themselves in the blogging sphere and the high mobile adoption rate in Asia, are pushing the social media movement in Asia, social media experts said at the opening event for Social Media Week Hong Kong which kicked off yesterday.

Speakers Olivier Legrand, Frank Rose, Rudi Leung and Blake Chandlee

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

2 hours ago

Unilever influencer focus: Are creators leaving PR ...

As Unilever’s new CEO invests heavily in influencers, casting doubt upon corporate messaging from brands, the state of the comms market is reexamined.

3 hours ago

Stagwell to increase adspend on news media by 22%

The move bucks the trend for agencies to shy away from ‘hard news’ due to fears around brand safety and politically divided audiences.

3 hours ago

Women to Watch 2024: Kelly Yang, Havas Health & You

As CEO, Yang has been instrumental in driving transformation within the organisation and has played a crucial role in the agency's rapid growth, orchestrating strategic expansion and strong momentum within her team.

11 hours ago

Four networks to pitch for global Mars account

Campaign understands the process is at the RFP stage.