Michael O'Neill
Apr 26, 2011

UPDATE: OMD names new regional head

ASIA-PACIFIC - OMD has appointed Mediabrands' Steve Blakeman as Asia-Pacific CEO.

Steve Blakeman
Steve Blakeman

Blakeman joins OMD from Interpublic Group’s Mediabrands, where he most recently worked as global chief integration strategy officer. 

Blakeman will lead OMD operations, drive existing client satisfaction as well as drive growth and enhance OMD’s value-proposition across the region. 

The OMD regional CEO position has been vacant since the departure of Maggie Choi in November 2010, with Omnicom Media Group (OMG) Asia-Pacific CEO Barry Cupples adding the OMD role to his OMG responsibilities in the interim.
 
Commenting on the appointment, Barry Cupples, CEO at Omnicom Media Group, Asia-Pacific, said, “OMD is a powerful brand that thrives in a culture of creativity and collaboration and a leader like Steve will ensure that the OMD proposition stays at the forefront and helps the industry reach the next phase of development. I know he is excited about that as he sees the future in much the way we do at OMG.”
 
“Steve is a great guy, personable, results-oriented, dynamic marketing professional and his global and pan-regional experience will be an asset to for all of our clients, his team and colleagues.  I welcome Steve to the OMD family and I am confident that he will rise to the challenge successfully and drive OMD’s continued growth and ambition in the region,” added Cupples.
 
Prior to IPG, he worked as managing partner at Omnicom Media Group-owned agency PHD where he successfully launched their second office in the UK. He began his career at JWT and has over two decades of experience in advertising, media and marketing communications. 

 

 

 

Source:
Campaign Asia

Related Articles

Just Published

1 hour ago

40 Under 40 2024: Matthew Zeng, DSTNCT

Zeng co-founded DSTNCT and has propelled it into a top creative agency known for impactful public sector work.

2 hours ago

Nunn Media climbs to $42.8 million in wins, leading ...

Australian and New Zealand agencies make a mark in the global indie new-business league with over $120 million in wins.

7 hours ago

Igniting the spark: A how-to-guide for finding ...

Here’s how one native designer brings her full self to her creative work — and how you can, too.

21 hours ago

'Your idea must impress, your craft must evoke ...

Ogilvy's Kainaz Karmakar, jury president for the Design and Industry Craft category talks about what it takes to win at the 2025 Spikes Asia awards.