News The Information
Alessandra Scotto di Santolo
Dec 16, 2024

Timeline of a mega-merger: The origins of Omnicom and IPG

See the full timeline of advertising's new powerhouse merger here.

Nice choice! This is premium content.

Sign in or join our subscription tier, The Information, today.

The Information

Why Subscribe?

  • Unlimited access to Campaign Asia-Pacific content* including its archive of 70,000+ articles. No monthly limits!
  • Premium member-only articles & analysis
  • Campaign’s annual APAC Agency Report Cards
  • Premium discount for Campaign event tickets
Join Now
Sign in

or call +852 2122 5222
or email [email protected]

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

The untapped potential of OTT for Singapore marketers

1 The untapped potential of OTT for Singapore marketers

HSBC’s CMO on using Hong Kong as a backdrop to storytelling

2 HSBC’s CMO on using Hong Kong as a backdrop to storytelling

Why so many are leaving adland to embark on 'solopreneurship'

3 Why so many are leaving adland to embark on 'solopreneurship'

Unilever CEO: 'Spend on social will jump from 30% to 50%'

4 Unilever CEO: 'Spend on social will jump from 30% to 50%'

Zachary Lim to helm IPG Mediabrands Singapore after Wavemaker stint

5 Zachary Lim to helm IPG Mediabrands Singapore after Wavemaker stint

Coca-Cola media business contract lies between Publicis and WPP

6 Coca-Cola media business contract lies between Publicis and WPP

McKinsey steps into performance marketing with ET Medialabs acquisition

7 McKinsey steps into performance marketing with ET Medialabs acquisition

WPP and Bain mull sale of Kantar Worldpanel data division for $6.5 billion

8 WPP and Bain mull sale of Kantar Worldpanel data division for $6.5 billion

Creative Minds: Michael Fabian K wants to take Indonesian creativity centre stage

9 Creative Minds: Michael Fabian K wants to take Indonesian creativity centre stage

Omnicom-IPG merger gains support, Krakowsky’s $48.6 million ‘golden’ pay raises ‘concern’

10 Omnicom-IPG merger gains support, Krakowsky’s $48.6 million ‘golden’ pay raises ‘concern’

Related Articles

Omnicom and IPG chiefs on merger: Moving beyond ‘legacy advertising’, $750 million synergies and succession
The Information
Dec 11, 2024
Gideon Spanier

Omnicom and IPG chiefs on merger: Moving beyond ...

The $31 billion Omnicom-IPG deal has industrial logic but also many caveats
Dec 17, 2024
Gideon Spanier

The $31 billion Omnicom-IPG deal has industrial ...

Publicis Groupe CEO Arthur Sadoun says Omnicom-IPG deal is 'real opportunity'
Dec 12, 2024
Will Green

Publicis Groupe CEO Arthur Sadoun says Omnicom-IPG ...

Omnicom in talks to buy Interpublic—report
Dec 9, 2024
Gideon Spanier

Omnicom in talks to buy Interpublic—report

Just Published

Keeping the creative fire alive in a global network
5 hours ago
Lucy Shelley

Keeping the creative fire alive in a global network

Global chief creative officers weigh in on cultivating creativity without losing identity in a large agency network.

Salesforce invests $1 bil in SG, collaborates with Singapore Airlines
16 hours ago
Staff Reporters

Salesforce invests $1 bil in SG, collaborates with ...

The investment will aim to play a key role in accelerating digital transformation in Singapore’s service and public sector. Meanwhile, SIA will leverage Salesforce’s AI-powered CX tools.

Lifebuoy urges Indonesian youth to get 'possessed by coolness'
17 hours ago
Staff Reporters

Lifebuoy urges Indonesian youth to get 'possessed ...

The soap brand presents itself as the solution to the country's record-breaking heatwaves in a horror-comedy to resonate with Gen Z.

Spikes Asia live judging underway in Vietnam
17 hours ago
Campaign Staff

Spikes Asia live judging underway in Vietnam

GALLERY: More than 80 jurors from across Asia Pacific are in Da Nang, judging the best creative work from across the region in contention for a coveted Spikes Asia Award, ahead of the April 24 gala.